Masterclasses & Workshops Available Through MentorsWork

As you start your journey to business success on the MentorsWork programme, you will have unlimited access to a range of over 50x masterclasses and workshops, each focused on a unique and critical driver of business productivity.

Each masterclass and workshop session is filtered under four thematic business pillars: People, Finance & Growth, Digital & Automation, and Business Processes.

Please scroll down to view upcoming masterclasses and workshops, but remember to check back regularly as these are continuously updated.



Masterclasses are 1 hour in duration and delivered by thought-leaders within their field. Participants will be taken through industry best-practice case studies to help tackle the ongoing challenges faced by SMEs. The masterclasses are practical in nature with opportunities for Q&A at the end.



Addressing the Elephant in the Room: Inflation

This one hour Masterclass will help you to identify how inflation may be impacting your business and employees. The overall aim of the session is to communicate clearly how inflation is impacting the business but also how you as a leader perceive it impacting on employees. The goal is to communicate as honestly as possible where the business is, the challenges and the opportunities. In addition to highlight some potential mitigating factors which will be implemented by the business or can be implemented by the employees.

Mon, 10 Oct, 2022 3:00 pm - 4:00 pm


Performance Management “If You Can’t Measure It, You Can’t Manage It”

This masterclass aims to support the business leader in understanding what is involved in performance management and how to implement a performance management system for their business.  It looks at the performance management phases of goal setting, key performance indicators, review meetings, delivering employee feedback and identifying and discussing learning and development needs

Wed, 26 Oct, 2022 11:00 am - 12:00 pm

Finance & Growth

Drive Cost Out of Your Business Through Effective Procurement and Supply Chain Strategies

Putting effective procurement and supply chain strategies in place for a small business can be challenging. In this masterclass we will explain how big companies plan and implement their strategies which will help you drive cost out of the business and compete better with your larger competitors.

Thu, 13 Oct, 2022 11:30 am - 12:30 pm

Finance & Growth

Which SBCI Funding Support is Best for Your Business

SBCI: Leveraging EU Supports for Irish SMEs Join SBCI for this insightful masterclass which will clearly outline the funding supports available to SMEs to address the economic impact of Brexit, COVID-19 and the energy crisis. It will include supports for all types of SMEs, the amount of loans available under each scheme, the application process involved and next steps to get started. If your business could benefit from financial assistance, get the information you need to navigate available funding.

Thu, 13 Oct, 2022 3:00 pm - 4:00 pm

Finance & Growth

Demystifying Tax - How the Savvy SME Navigates the Tax System- Top Tax Tips

Demystifying Tax - VAT can be a minefield, which we’ll help you navigate. There are lots of ways of minimising your tax, which many businesspeople miss and which we’ll highlight. What are the advantages of different business structures from a tax perspective, and how do you tax plan now for a tax efficient exit in the future?

Wed, 19 Oct, 2022 11:00 am - 12:00 pm

Digitalisation & Automation

How to Mitigate and Respond to a Ransomware Attack

Many micro and SME businesses don’t have the technical support or know how to prepare for and deal with a ransomware attack, which can lead to unnecessary and costly payouts. This practical masterclass is a step by step guide explaining what ransomware attacks are, how they happen, how to avoid them and how to deal with one should it happen.

Fri, 14 Oct, 2022 12:00 pm - 1:00 pm

Digitalisation & Automation

Practical ways Digital Adoption can help your SME stay ahead of inflation and the competition

Economic uncertainty continues, impacting on business optimism. Small-business owners must manage the impact of inflation on their profit margins, rising costs, business sustainability and customer expectations. This practical masterclass outlines how using digital technologies and ideas SMEs can implement across their business to improve productivity, agility and customer engagement to mitigate inflation and stay competitive.

Mon, 17 Oct, 2022 10:30 am - 11:30 am

Digitalisation & Automation

Cybersecurity and Your SME: Why and How to Protect your Business from Today's Cyber Threats

Hackers are increasingly turning to smaller, softer targets, and as smaller businesses increasingly fall prey to cyber attacks, the consequences can be devastating. This practical masterclass will provide business owners with the critical knowledge, insights and recommended methods by which to protect their business from email-phishing scams, social-media hijackings, ransomware, viruses and malware attacks.. a must for all businesses today.

Wed, 19 Oct, 2022 3:00 pm - 4:00 pm

Digitalisation & Automation

How to Win New Customers in an All-Digital World

We live in a noisy digital world, so how can you stand out from the crowd to attract and win new customers? This deep dive practical masterclass is for business owners looking to find cost-effective ways to win new clients digitally through popular social media platforms. Attendees will leave buzzing with tangible takeaways they can instantly implement in their business.

Thu, 27 Oct, 2022 10:00 am - 11:00 am

Business Processes

A Game Changer in SME Survival & Growth - Implementing Strategic Plans

Strategic Plans must be implemented for the benefits to flow – yet this is consistently the major failing of SMEs who have a Strategic Plan – the daily chore of running the business gets in the way. Using a couple of simple templates can simplify the deployment of strategies and drive the company forward.

Tue, 11 Oct, 2022 10:30 am - 11:30 am

Business Processes

Maximise Your Profits – Optimise Your Processes

Every company is losing profits today because there is waste in their processes. Here is how to RECLAIM them! This dedicated Masterclass will show you how to use simple process mapping techniques to identify, quantify, eliminate, or reduce these wastes resulting in incremental profits and improved cash flow to your business. Turn everyday process waste into Euros.

Wed, 26 Oct, 2022 8:00 am - 9:00 am



Workshops are 2 hours in duration each and limited to 15 participants. A subject-matter expert will lead a highly interactive session, including breakouts and peer-to-peer shared learning. You will discuss challenges currently faced by SMEs and discover relevant, practical tools and techniques you can immediately apply within your business.



How to Go Hybrid or Remote 

This two-hour Workshop  focuses on helping you understand the concepts of hybrid and remote working models.  The workshop will explore what the benefits are for the business and employees in addition to the practical implications of hybrid or remote working. The workshop will also provide you with a practical implementation plan which you can adapt to suit your business.  This will give you a framework that is clear, has requirements that employees and leaders sign-up to, and enables leaders to easily and effectively implement a hybrid and/or remote working model for their business. 

Fri, 7 Oct, 2022 10:30 am - 12:30 pm

Finance & Growth

The Winning Formula: Marketing is Math

Henry Ford once said “I know 50% of my marketing works, the trouble is I don’t know which 50%!” Learn the basics of marketing your product/service and ensure your marketing budget is an investment not a cost. Gain insights into positioning your product in the market, your competitive landscape, ideal customer and leveraging this to increase your sales and profits.

Fri, 21 Oct, 2022 11:00 am - 1:00 pm

Finance & Growth

Selling Through Networking in the New Economy

Knowing how to develop and use a network to grow your business is a key skill for anyone who is selling in a business-to-business environment. In this course we will show you how to develop and implement a networking strategy which will include online and face to face networking which will help you connect with the right people that will help you grow your sales.

Tue, 25 Oct, 2022 11:00 am - 1:00 pm

Digitalisation & Automation

How to Overcome Societal Changes, Communication and Channel Complexity to Optimise Customer Engagement and Sales

Digital channels have been instrumental in keeping many SMEs open for business. With today’s societal changes, customer engagement has become more complex and many SMEs are struggling to keep up. This workshop dives into different communication channels (social media selling, QR codes, online bookings, ecommerce, chatbots) providing tangible examples for optimising customer expectations, engagement and sales.

Thu, 6 Oct, 2022 11:00 am - 1:00 pm

Digitalisation & Automation

How to Measure the Success and ROI of Your Digital Efforts

With everyone scrambling to become more digital, how do you know if it’s working? Every business has targets but it can be difficult to know what data is useful, how to measure it and whether all the effort is delivering the required outcomes. This practical workshop provides the know-how and tools you need to measure your digital success and ROI.

Wed, 12 Oct, 2022 3:00 pm - 5:00 pm

Digitalisation & Automation

Simple Tasks Every SME Can and Should Automate Across Their Business and How to Do It

Automation can sound overwhelming, expensive and only used by bigger organisations. On the contrary, this practical, hands-on workshop will explain why automation can and should be used in all small businesses and how to implement simple tools and changes that will save you time and money, while enabling you and your business to become more efficient and faster. 

Mon, 24 Oct, 2022 2:00 pm - 4:00 pm


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